We all know what NBC thought they were going to get with Megyn Kelly. They thought they were going to get big ratings, a huge chunk of her audience at Fox, and the kind of instant credibility that would make smartasses like me think twice about pointing out that they weren't paying her for her, ahem, journalistic abilities.
NBC’s Sunday Night with Megyn Kelly fell to its lowest ratings yet on Sunday, bringing in 3.1 million total viewers and matching its low rating of 0.4 among adults ages 18-49. Both figures represent the lowest Kelly’s figures have fallen since her show’s debut in early June.
Now, can Kelly turn it around? I guess, but who cares? NBC is getting what it deserves. She'd be doing great if she was on MSNBC, which is probably where she'll land, and soon.